It is very easy when you work for yourself to become quite insulated from what else is going on out there in the real world. For me, that is the main reason I go business networking. To actually meet up with other business folk & to chat about - well - business things!
I'm not a great one for formal networking - you know, the stuff where you get up early for breakfast and have to do a 30 second elevator pitch as a way to introduce yourself to everyone around the table - apart from anything else, getting up to go out for breakfast is a problem as I have my "farm" role to do before work & breakfast tends to happen around 10am, and for another once you have introduced yourself to everyone around the table, they have all made up there minds they don't want what you have to sell and don't talk to you anymore anyhow!
So, I go out to lunch once a month with the North Devon Business Alliance - nearly always the last Friday of each month (December is the normal exception for obvious reasons) - where we have an informal gathering of chatting to everyone who turns up, sometimes there are only 6 or so of us, other times nearly 20, sit down for a nice lunch, swap stories, swap business cards as appropriate, more chatting after lunch and then home!
I find it a very good way to unwind from the pressures of being on my own most of the working month, and very occasionally I even get some business from it too!
Do you go networking, if so, what do you aim to get out of it?
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